Writing Blog Headlines That Attract Tons of Attention

Your blog headline is the first glimpse of your blog post that a reader will get.
 
It will determine whether or not the reader will go on the read the post, or skip over it entirely. When your post pops up in search results, social media, even your email newsletters, if your title isn’t intriguing, people will just skip over it.
 
So how do you make your blog headlines attention-grabbing?
 
Here are some tips:
 

Go for passion. Forget keywords for a second. Yes they can help you in the search engines, but when we’re talking about getting readers to pay attention, you need to focus on words that will invoke a reaction from them. What are your readers passionate about? What will get them to stop and listen? Example: Here’s How to Break Your Losing Streak and Get That Girl
 
Use numbers. They are attention-grabbing. Something about the way they tell readers exactly how many tips/tricks/tools/whatever they’re going to be getting. Pro tip: Digits work better than words. Use 5 instead of Five.
 
Tell them exactly what they will learn. How-to posts typically fall here. With titles like How to Write the Perfect Blog Post or How to Win on Pinterest, readers know exactly what they will get out of reading your post. Make sure your title tells your reader what’s in it for them. What will they learn from reading your post?
 
Discuss something controversial. People love drama, and posts that convey some sort of controversy or debate attract attention. But be forewarned, people are often very passionate about certain things, and starting a debate can really bring on strong opinions. If you are prepared to handle the comments and back your post up, a controversial title can really gain you attention.
 
Pose a question. Readers are naturally curious. When you pose a question, they will either want to respond to it, or find out what the response is. Questions as post titles are a great way to draw readers in and get them interested. Another tip? Direct your question at the reader by using the word you. It will make it more personal and not just a random question, driving people to want to answer it more.
 
Use a qualifier. Tell your readers exactly who should read your post. Write titles that use the formula If __, Then __ For example: If You Are Having Trouble Getting Traffic, Then You’re Going to Want to Read This.
 
Be dramatic. Use singular words that really grab attention. Warning: You’ve Been Doing __ Wrong. Or Caution: Doing __ Will Cause You to Fail.
 
Use adjectives. Words like incredible, essential, amazing, effortless, free they add some color to your titles, but also make your reader want to take action. The stronger your adjectives are, the better.
 
The Best formula. These are actually good for SEO; people are always searching for the best way to do something. Examples: The Best Way to Organize Your Home, The Best Way to Gain Customers Loyalty
 
Make it fast and easy. Because we want results quickly, but were lazy about it. Examples: The Quickest Way to Get Blog Readers, The Easiest Way to Create Your Household Budget
 

Once you have your headline, double check it using a headline analyzer.

CoSchedule will score your potential headline and rate its ability to result in social shares, increased traffic, and SEO value.
 
This analyzer from Advanced Marketing Institute will analyze the emotional value of your headline. How cool is that?  
 
Your blog headline is what people see on social media and in your emails. If your headline isn’t interesting, do you think people are going to click through to the actual post? Nuh-uh. So your headline has got to be awesome. Use these tips to create headlines that get the attention your blog post deserves. 

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Comments

  1. Hey Corinne,

    I love me a good headline. After I’m done with my post I always to back to the title to make sure it’s attention-grabbing. When I’m stuck, I go to Content Ideator and use keywords to get suggestions.

    I like using a combination of these like 7 Awesome Hacks…makes for a killer headline. 🙂

    Great post gf! Hope all is well.

    Cori
    Cori Ramos recently posted…Common Blog Settings New Bloggers Overlook During The Set-upMy Profile

    • Corinne says:

      Hey Cori,
      There truly is an art to a great headline isn’t there? And it’s a hard one to master. I definitely haven’t done it yet.

      Hope you are having a great weekend!

  2. Hey Corinne

    Indeed some great Ideas. Headlines is the key to any content and all these are surefire ways to attract people. I have been using numbers & questions to make my titles attractive and it has helped me increasing CTR & I will try out these methods too, to find out which works for me.

    Thanks for this great post Dear.

    Cheers
    Jenny
    Jenny Rev recently posted…Welcome to The 100k Factory Revolution Reviews BlogMy Profile

    • Corinne says:

      Hi Jenny,
      thanks so much for stopping by! I like the idea of using questions, it gets them interacting right from the beginning!

      Corinne

  3. Hello, Corrine!

    They are wonderful!

    The great headlines’ hacks!

    Asking questions or adding some controversial aspect in the title always work.

    People tend to open them to throw their opinion.

    And really all of them are the best at their work to get the desired result.

    The more interesting you make, the more people try to love it.

    For it, I create my own headlines + use some headlines’ evaluation tools to calculate the effectiveness.

    So, thank you for writing it up for us!

    ~ Adeel
    Adeel Sami recently posted…The Great Pakistani Internet Personalities I Met with in Last 13 MonthsMy Profile

    • Corinne says:

      Adeel,
      I totally agree with you, people form an opinion whether they say or write or not. Controversial titles are always iffy, but they can work really well.

      Have a great weekend!
      Corinne

  4. Hey Corinne,

    I love these headline analyzers, but if you run them side by side, they will tell you different stuff. A bit crazy, right? But finding that eye-catching headline to suck someone to your site is KEY. Of course, we’re taught Content is key but how do our readers get to our content? By our headline!

    Great read, my friend! Sharing it!

    B
    Bren Pace recently posted…It’s Time To Let You In on a Little Secret!My Profile

    • Corinne says:

      Yes Bren! They do kind of contradict each other. I suppose there’s something to be said for not trusting in technology too much. It can only tell us so much, right?

  5. Hi corinne,

    Thanks for sharing your thoughts with us, I appreciate your strategies to gain attention. I’m using the number’s in my title and found this very effective to get organic traffic 🙂
    Junaid Shahid recently posted…January 2k17 Blog Report – What I loss & AchievedMy Profile

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