8 Ways to Come Up with Blog Post Ideas That Your Readers Will Love

Blog Post IdeasYou stare blankly at the screen.

You’re frustrated. Annoyed.

You just can’t think of anything to write about. Nothing that sounds worthy of sharing with your audience anyway. And of course, just any old topic isn’t going fly.

We’ve all been there.

I know I’ve been there tons of times. I’ve come up with ideas only to chuck them because “this is just a stupid idea!” (yeah, I’ve totally said that out loud)

So, in order to never have to face this frustration again, here are 8 ideas to help you come up with ideas that you know your readers will love.

#1 Write all your ideas down

All of them. Even if you think they are stupid. Why? Because even if they aren’t a good fit now, it may inspire something that is later.

It’s also important to be able to keep track of your ideas where ever you are, because you never know when you will get the inspiration for an epic post idea.

You can keep a document or spreadsheet file in Google Docs or Dropbox so you can access it on your phone and on your computer. Or use an app like Evernote to keep literally everything.

#2 Read. And then read some more

I love to read. Like I read for fun.

But I have found inspiration when reading. And not just reading article-type stuff or business books. I’ve gotten ideas from novels. I really like to read fiction. I love imagery, settings, characters. I love the way different authors describe things.

Other reason to read?

It helps keep your mind sharp. Reading is great mental stimulation. You know that phrase “use it or lose it”? Yeah, it totally applies here.

It helps expand your vocabulary and writing skills. I have discovered many new words from books. And not just words. Books help inspire the way you                             structure your paragraphs and the way you put words together.

#3 Look at what everyone else is writing

No, don’t flat out copy what they are writing. But you can certainly gain inspiration from what others in your niche are writing about. Especially respected, prominent people in your niche. If they are writing about it, chances are high it’s a great topic.

Take their popular post ideas and make it your own. Write an opposing piece. Or if they did a top 10 article, do a top 20 one. Turn a topic into a longer blog series or an infographic or video. The possibilities are endless, and all you are doing is using others are inspiration.

#4 Expand your own content

Just like the previous tip suggested looking at the most popular content of other bloggers, this one is to look at your own popular content.

Since you are me know your audience appreciates these topics, think of where you can expand. Could you break down one post into several, detailed posts? Maybe write a follow up post? If the information or tips are a bit outdated, you could write an updated post.

Make sure your link to the previous post in the end.

#5 Repurpose old content into new formats

Instead of expanding your most popular content, why not repurpose it into something else? Since people consume information in many different ways, there is always a need for different formats of the same information.

Use your content to create a video or infographic. If it’s a really meaty topic, you can create a webinar or podcast from it as well.

#6 Ask your audience

So if you really want to write a blog post your readers will love, just ask them what they want you to write about!

Pose questions at the end of your blog posts. Or simply ask your email subscribers what they would like you to cover.

#7 Get all stealthy on your audience

You don’t even have to straight up ask them if you don’t want to. Mine your comments and social networks for questions and comments that keep coming up. Check your Twitter replies to see what people are talking about.

You can go a step further and look for communities that revolve around your niche. Look for Facebook and LinkedIn groups and see what types of conversations they are having. What posts seem to get the most comments and biggest reactions? Look for online forums and do the same: look for questions that keep coming up and threads that have the most comments. These are the things people are really interested in.

#8 Jump on trends

A great way to find a topic that readers will really love is to turn to what’s currently hot. If your content follows the current trends, you can be sure there’s going to be someone searching for it.

To find out what’s hot right now, start here:

Google Trends-This will tell you what people are searching Google for

Twitter search– Find out what people are talking about right now. The bottom will show you what’s trending.

BuzzSumo-Search by topic, keyword or domain. BuzzSumo shows you what’s trending and how many shares they get on social media.

Renoun-Discover top content, articles and influences.

If you’ve ever been stuck on a blog topic, don’t worry. You’re not the only one. Luckily there is inspiration all around us if we know where to look.

Now to you: Where do you turn to for inspiration when you are stuck for a blog topic?

 

Comments

  1. These are great suggestions Corinne. I do all of these but my favorite is my notebook. I carry one around in my bag just in case I get ideas when I’m out and about. Plus I keep one at my desk. It’s got all kinds of notes for blog post topics. 🙂

    Great tips CK! Have a great day and weekend. 🙂

    Cori
    Corina Ramos recently posted…How To Format A Blog PostMy Profile

    • Corinne says:

      Hey sweetie! I used to carry an actual notebook but then I’d forget it sometimes! Right now I’m loving Evernote. I’ve even dictated content while driving. sometimes inspiration hits at the weirdest times. And if I don’t get it down IMMEDIATELY, I’ll forget it ;P

      Happy Friday to you and have a wonderful weekend!

  2. Thanks for another great post Corinne. I seem to be afflicted similarly from tome to time, usually gaining inspiration from a post by somebody else or even something I noted on Facebook. My main problem seems to be that, once started I find it difficult to stop and am always confounded by the traditional advice that a post be 400-1000 words.
    Some of mine stretch out way beyond that and I have had to make them into two posts! The latest is an example of finding myself in this position.
    I’m not sure if it is the right thing to do or whether I should just ‘bite the bullet’ and produce one, long post.
    Your advice?
    ChrisH
    Chris Hooker recently posted…Natural Backlinks – IIMy Profile

    • Corinne says:

      Hi Chris,
      There’s no reason your post HAS to be a certain length! I think it’s perfectly fine to write posts that are well above 1,000, even 2,000 words, as long as it provides value. Like really provides value. Not just filler words on a page (and your posts are NOT just filler content!)

      I think it also depends on the readers to some extent. Certain sites that post what I like to call “micro content” numerous times a day can get away with 100-400 word posts. But for the most part, readers appreciate longer posts that provide lots of value. Especially in your niche, I think readers would rather have something longer, something that really explains backlinks or a particular marketing tool or tactic. And if you have to break things up into 2 or even 3 posts, that’s fine to. interlink each of them, and let readers know there’s a part 2 on the way to keep them interested and coming back.

      Hope that help!
      Corinne

  3. All great tips, Corinne! Usually I don’t have any problem in finding a topic for my next blog post. However, when it comes to finding it for one of my niche blogs, the ideas don’t come easily though. It’s like, “Damn, what am I going to write now about the same topic I wrote again and again all these years?” 🙂 Every time the solution is the one you mentioned under your #7: searching on forums for people’s questions on that topic. It works great!
    Adrian Jock recently posted…3 Facebook Marketing Techniques to Put in Your Trash CanMy Profile

    • Corinne says:

      Hey Adrian,
      I totally agree, the topics can seem overdone when the niche is so narrowed. I also see the same topics get done over and over, especially in industries like budgeting and finance.

      Forums are great, because so many people are on them! Another place to look is Amazon. look at book reviews and see which topics in the books people appreciate/hate/want more of.

  4. Hey Corinne,

    These are great ideas! At times, I find myself hitting a roadblock. The ideas are there, yet they don’t flow. I know it’s not uncommon for freelance writers either. Finding inspiration is all around us. We just need to look, digest, and write.

    Thanks for these tips!

    Bren
    Brenda Pace recently posted…Are You Ready to Hire a Freelance Writer?My Profile

    • Corinne says:

      Hi Bren, Happy Wednesday! You’re so right, inspiration is all around us … if we know where to look. There are so many blogs and other info online, it should be pretty easy to find topics our readers really want to know more about.

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